Livingston have asked fans to set up a standing order (minimum £20) till June 2021, from which they can exchange the donation to shares, hospitality, match sponsorship to the value donated.
Currently 273 individuals have agreed to a donation of £8,177 per month which means they we’re not far away from reaching £115,000 over the 14 month period!
https://livingstonfc.co.uk/livingston-fc-operating-fund/
If St Johnstone did similar, that would be fantastic and worthwhile. Personally I would opt for the shares. Unfortunately I can’t see our owners agreeing to that. However they may like the idea of exchanging donation for match sponsorship/ hospitality.
Saints weekly lotto - Although easy enough to set up a direct debit via the club. The club should make it easier for fans and especially those who just want to play periodically, by setting up for sales online.
Player Sponsorship - not sure if this is successful/sold out each season, however an idea would be that rather than sell sponsorship for the full season at £300, why not do it monthly at £50 with the top given to individual sponsor at end of each month? Appreciate that your having to sell out each player a minimum 6x to recoup the same amount of money over course of season. But thinking of birthday /Christmas gifts / treat yourself gifts, I’d think it would be popular especially as more affordable.
Livingston are targeting the business community with the wide range of sponsorship/ hospitality available. They have produced a tremendous wee brochure highlighting benefits and costs. I can’t say that I’ve seen anything similar from Saints - is that because the business club is a closed door clique?
In the coming months saints need to promote season tickets, player sponsorship, programme subscriptions, - absolutely everything to the fans.
Should matches be played behind closed door - cardboard cut out fans sponsorship should be brought back.